NEOBIZ Marketing Manager

The Marketing Manager assists in developing and executing comprehensive marketing strategies to drive customer acquisition, engagement, and retention. This role will lead multi-channel marketing campaigns, oversee brand positioning, manage partnerships, and ensure that marketing initiatives align with business objectives. The position requires strategic thinking, leadership skills, and the ability to collaborate across departments to enhance Mashreq’s banking market presence. Key Result Areas: Lead the execution of multi-channel marketing campaigns, including digital, traditional, and direct marketing initiatives. Assist end-to-end campaign planning, from ideation and budgeting to execution and performance tracking. Collaborate with product, and customer experience teams to create marketing strategies that align with business objectives. Establish and manage partnerships with agencies, media outlets, and key stakeholders to enhance marketing effectiveness. Oversee content development, advertising, and promotional materials to ensure consistency and impact. Monitor market trends, customer behavior, and competitor activities to refine marketing strategies. Ensure that all the marketing materials are updated with our latest campaign in all mashreq branches network Operating Environment, Framework and Boundaries, Working Relationships:  Reports to Senior Marketing Manager and collaborates with leadership teams across banking, digital, sales, and operations.  Ensures marketing activities comply with banking regulations, brand guidelines, and corporate policies.  Works closely with internal and external stakeholders, including agencies, vendors, and regulatory bodies.  Operates in a dynamic, competitive market, requiring agility and adaptability in marketing strategies.

competitive remuneration, private health insurance, performance bonuses, paid time off, and structured training and development opportunities