WazifaME
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Growth Manager MENA Arabic Speaking

About the role

OKX, a leading global cryptocurrency exchange, is seeking an experienced Growth Manager to drive market expansion and user acquisition across the MENA region. This strategic role focuses on developing and executing comprehensive growth initiatives tailored to the unique dynamics of Middle Eastern and North African markets. As Growth Manager MENA, you will be responsible for designing and implementing multi-channel growth strategies that encompass digital marketing, content creation, SEO/ASO optimization, campaign management, social media engagement, and offline activations. You will leverage data-driven insights to identify high-impact opportunities, optimize marketing spend, and ensure all initiatives resonate with the target audience while maximizing return on investment. Your role will involve close collaboration with cross-functional teams to enhance the entire user journey from acquisition through retention, ultimately driving revenue growth. You will conduct thorough market and user research to identify emerging trends, opportunities, and challenges specific to the MENA cryptocurrency landscape, using these insights to inform product decisions and strategic direction.

What we're looking for

  • Proven track record in developing and executing growth strategies for market penetration and user expansion
  • Expertise in multi-channel marketing including digital, SEO/ASO, social media, and offline activations
  • Skilled in utilizing testing frameworks, growth hacks, and performance analysis to optimize strategies
  • Demonstrated experience with data analysis and data mapping for identifying strategic growth opportunities
  • Holistic understanding of the entire user funnel from acquisition to retention and revenue growth
  • Previous experience in the cryptocurrency/blockchain industry within the MENA region
  • Excellent communication skills with fluency in both English and Arabic (required)

The hiring process

  1. STEP 01

    Recruiter call

    30 min · Within 5 days

  2. STEP 02

    Hiring manager

    60 min · Following week

  3. STEP 03

    Working session

    90 min · Take-home + review

  4. STEP 04

    Final + offer

    2 hours · Loop with team

Average time to offer: ~21 days. Your application is timestamped at every step — see applications.

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